Organic Health & Display Media Consulting
We say what we do and do what we say, that is what we do! We will help you achieve exactly the results you are after. Our focus is on helping you communicate the value of your brand in a way that resonates with your target audience and drives results by turning traffic into leads and leads into customers.
Media Display
What used to be thought of as an offshoot of Pay Per Click marketing, we have made Media Display Advertising great again. Similar to the original banner advertising, Display enables us to engage new prospects in multiple scenarios and at multiple stages of the sales funnel, making it more powerful than ever.
Search Marketing
Our team has worked with all kinds of companies, from crowd funded startups to Fortune 500 enterprises, from B2B/B2C SaaS companies all the way to e-commerce stores, so we know what it takes to create paid search marketing strategies that work. It’s not just about driving leads. Driving leads is easy but driving the right leads is what separates S&C from the rest. We take our results farther by tracking everything and through that we are able to make better decisions. Our better decisions lead to our clients seeing better results.
Socials
It’s not enough to simply have social media accounts. They need to be utilized actively. That means highlighting industry news, promoting content and engaging with the right individuals. Our team specializes in handling clients’ social media presence on their behalf, writing and scheduling posts at scale with minimal client time invested. It’s like having an engagement machine working on your behalf, 24/7.
Organic Search (SEO)
Integrating search engine optimization into your business-to-business or business-to-consumer marketing strategy is a proven way to drive leads and grow your business. We specialize in making companies more visible to the right prospects, 24/7/365. With the S&C team as your marketing consultant, the right prospects will find you when they search.
Organic Social
Our team relies on a time-tested strategic playbook to craft and execute customized social media strategies. Every engagement begins with a comprehensive audit of existing social networking efforts. Once this is complete, our team works to ensure all aspects conform to best practices. These factors include:
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Usage of the correct networks
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Consistent page names, branding, imagery, language and vanity URLs
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Proper tone and tenor for posts
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Workflows for thanking new followers, handling support requests and engaging with influencers
Website Conversion Rate Optimization
One of the most valuable assets we bring to our clients is our conversion rate optimization expertise. When it comes to driving prospects to your website through our digital marketing campaigns, we know that is only part of the game. The rest is getting that conversion. Areas where we can help you optimize include:
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Call to action (CTA)
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Conversion funnel
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A/B testing
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Multivariate testing (MVT)
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Usability
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Customer development
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User recordings
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Analytics
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Heatmaps